Sending products to be listed on eBay

General product information

Product title

The title (or name) that you add to your product must not be longer than 80 characters. Products with names longer than this will fail to send to eBay.

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Description

To add a description to a product use the CMS page editor under ‘Description’ in the ‘Product Details’ section of the product creator/editor.

This field is required to send a product to eBay.

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Images

To add images to a product scroll to the ‘Images & Video’ section of the product creator/editor.

Select Choose file to attach the image from your computer’s hard drive.
Select + add another image to add multiple images.

Adding at least 1 image is required to send a product to eBay.

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Brand

To allocate your product to a brand you will first need to install the brands app. Once you’ve installed the app scroll to the ‘Categorise Your Product’ section of the product creator/editor. Under ‘Brand/Manufacturer’ select one of your configured brands from the drop-down list.

Selecting a brand is required to send a product to eBay.

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Price

To enter pricing information for the product scroll the to 'Product Pricing' section of the product creator/editor.

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Stock management

Even if you don’t need to monitor the stock levels of your products it is still advisable that you use the stock management system if you are sending your products to be listed on eBay. To use the stock management system you need to enter a SKU code for the product (or product variation) and a stock quantity (which can be set to 999 if you don’t want to monitor stock levels) in the ‘Stock & Delivery Management’ section of the product creator/editor.

Stock levels will be synced either from eBay or to eBay in line with your eBay settings.

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GTIN/MPN

eBay recommends that wherever applicable a GTIN/MPN be added to a product listing. To add a GTIN and/or a MPN to a product find the ‘Additional Information’ section of the product creator/editor:

Enter the GTIN/MPN in the appropriate box.

eBay specific information

Once you have entered the product's general information open the 'eBay Information' section to enter information that is specific to eBay.

Condition

Select the condition of your product from the drop-down list:

These options are determined by eBay and cannot be added to or changed. A detailed explanation of these conditions can be read here.

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Primary Product Category

Use this field to place your product in an eBay category. This field is required to send a product to eBay. Begin typing a category name to see a list of relevant eBay categories:

Only final categories (categories which do not contain subcategories) can be selected.

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Secondary Product Category

If you would like to place your product in another eBay product category select a category under ‘Secondary Product Category’:

Begin typing a category name to see a list of relevant eBay categories. Only final categories (categories which do not contain subcategories) can be selected. Click here to read guidance from eBay about listing your product in two categories.

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Your Own Product Category

If you want to place your product in an eBay category which you created then select the category here:

Please note that a category that you create within your eBay account will take 24 hours to appear in the eBay app.

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Your Secondary Own Product Category

If you want to place your product in two eBay categories which you created then select the second category here:

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Charity ID & Charity Donation Percent

If the product should be listed on eBay as a charitable listing, in the ‘Charity ID’ field enter the eBay ID of the charity which should receive the allocated percentage of the proceeds from the sale:

If you aren’t sure what the ID of the charity is, select lookup to find the charity on eBay. Then under 'Charity Donation Percent' select the percentage of the proceeds which will go to the charity. The donation percentage options are determined by eBay and cannot be changed.

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Is this item eligible for eBay's Global Shipping programme?

If you would like the product to be eligible for eBay's Global Shipping Programme place a tick in the box beside 'Yes':

To use the Global Shipping Programme you will need to enable the feature within your eBay account. Click here to learn more about eBay's Global Shipping Programme.

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Do you want to enable the best offer feature?

If you would like eBay’s best offer feature to be enabled for the product then place a tick in the box beside ‘Yes’:

Click here to learn more about eBay’s best offer feature.

If you enable this feature you will need to manage any ‘best offers’ received for the product directly within your eBay account.

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Shipping rates

When a product is sent to eBay it must contain at least one delivery option, but you should include all of the delivery options that are available for the product.

Domestic shipping rates

If you have already configured default domestic delivery rates in your eBay settings you can select the applicable ones for the product by ticking the boxes next to the delivery rate names:

If you need to configure a delivery rate applicable only to the product you are creating/editing then select the service from the drop-down list under ‘Service’ (this list is pre-defined by eBay) then under ‘Cost’ enter the cost of the service:

Only 4 delivery rates can be configured per individual product.

International shipping rates

If you have already configured default international delivery rates in your eBay settings you can select the applicable ones for the product by ticking the boxes next to the delivery rate names:

If you need to configure an international delivery rate applicable only to the product you are creating/editing then select the service from the drop-down list under ‘Service’ (this list is pre-defined by eBay) then under ‘Cost’ enter the cost of the service:

For international delivery rates you also need to specify, under ‘Suitable For Shipping To’, if the rate can be used ‘worldwide’ or if it only applies to certain countries/regions. If it only applies to certain countries/regions select ‘Specify By Area’ and select the countries/regions that rate should apply to:

The countries/regions in this list are defined by eBay and cannot be added to or changed.

Only 5 international delivery rates can be configured per individual product.

Using custom fields to send specific information

You can use the 'Custom Fields' app to send item specific information when you send your product to be listed on eBay. Click here to learn how to configure the custom fields.

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In addition to the item specific information which you can send, you can also use custom fields to send a different price for the product or to set which of your configured eBay postage rules apply for each product.

Sending a different price

The custom field you will need to configure to send a different price for the product is ebay_price.

Setting postage rules for products

To assign one of your configured eBay postage rules to a product when it is sent to eBay, you will need to create two custom fields, one for domestic and one for international shipping.

The name of the custom field for domestic shipping needs to be ebay_shipping_discount_profile_id.
The name of the custom field for international shipping needs to be ebay_world_shipping_discount_profile_id.

When editing the product on ShopWired you will then need to enter the ID for the postage rule, which can be found in your eBay account, in the appropriate custom field. When you create a postage rule it will automatically be assigned an ID by eBay. To find the ID navigate to the 'Manage postage settings' page of your eBay account and select to edit your postage rules. The ID will be located next to the profile name:

Sending a product to be listed on eBay

Once you have entered all of the product information you can send the product to eBay. To send products to eBay select Products > View Products from the menu. Place a tick in the box under ‘Send to eBay’ next to all of the products which you would like to send to eBay:

If you would like to send all eligible products to eBay select All beside ‘Send to eBay’.

Only products which meet the eligibility requirements will be available to be sent. Products which require more information before they can be sent will display a ‘Not Eligible’ message. Click on the green question mark tooltip to see what required information is missing from the product:

If a product has already been sent to eBay then you will not be able to send it again until the listing has expired. The expiry time is displayed in the ‘eBay End Time’ column of the ‘Existing Products’ section:

Once you have selected which products you would like to send, scroll to the bottom of the page and select list selected products to eBay.

A box will then appear for you to configure the start dates and times for the products you selected:

The default is to list the products immediately, or you can select the dates and times manually yourself. Once you have selected the start dates and times select send listings.

If sending the products to be listed is successful a success message will be shown. If an error occurs it will be displayed to you in order for you to amend the product accordingly and then try again. These errors are determined by eBay. A list of the most common errors, their cause and how to fix them is displayed in the ‘Common errors’ section of this guide.

Common errors

For a full list of eBay's potential errors please click here.

Error message:	Cause(s):	Possible solution(s):
Quantity is not valid (515)	The stock level you have entered for the product is too high (e.g. 9999999).	Change the stock level to something lower (e.g. 999).
The item specific (XXXXX) is missing (21919303) (The error will display which item specific is missing.)	Your product is missing an item specific (e.g. color, department, style, type).	In the product editor scroll to the ‘Custom Fields’ section, find the field that applies to the missing information and fill in the correct information. If the appropriate field does not exist in this section you will need to add it in by following the instructions found here.
This listing would cause you to exceed the number of items (XXX) and amount ($XXXXX) you can list (21919188)	• Your stock is set too high. • The product is too expensive. • You have too many items listed in your eBay account.	• Change the stock level to something lower. • Change the price of the product. • Remove some listings from your eBay account.
• Requires unique variation specifics and Item Specifics (21916626) • Missing name in name-value list (21916587)	You have a variation and an item specific with identical names.	Remove the item specific details from the ‘Custom Fields’ section.
• PayPal not applicable for managed payments (21920208) • Funds from your sales may be unavailable and show as on hold for a period of time (21917236)	These errors are returned by eBay but they are no longer relevant and can be ignored.	N/A